You are invited to attend the Effective Social Media Use Training for CSOs

What does the training cover?

• Best practices for managing Meta accounts and content
• Introduction to Meta advertising
• Best practices for awareness advertising
• Best practices for performance advertising
• Best practices for creative
• Measuring and evaluating advertising
• Meta messaging applications

Who can participate and how?

• CSOs wishing to apply for the training are expected to be actively using one or more META platforms and to have a META advertising account.
• Participants must have administrator rights for the advertising account of the CSOs they represent and must bring their own laptop to the workshop.
• Travel and accommodation expenses for participants whose applications are accepted will be their own responsibility. 
• Since only a limited number of participants will be accepted, two people from each CSO will be able to attend.
• The application form will be available until 23:59 on Friday, 31 August 2025.

Selected CSOs will be informed separately about the training venue and other details following the evaluation of applications.

Apply for training

Important note:

• When you complete the application form and click the ‘submit’ button, a thank you page will appear. If the thank you page does not appear, your application form has not been submitted; please try filling out and submitting the form again.
• If the form is successfully submitted, a copy of the completed form will be automatically sent to the email address you enter in the ‘Participant Information’ section below.

Evaluation Criteria

• Currently having a digital communication plan/strategy 
• Thematic area distribution (environment and nature conservation, gender and women's rights, youth, children's rights/organisations, and education)
• Previous participation in STGM's STOK programme Digital Capacity Building Training is preferred.

For questions regarding the training, please send an email to [email protected].